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SMS integration essentially entails integrating text messaging into a web-based platform known as a gateway, which automates a large portion of the message-sending procedure. It simply means using a machine to convey the messages as opposed to a person.
Businesses commonly utilize SMS application programming interfaces (APIs) to connect text messaging software to other programs, enabling SMS gateway integration. Because of this, businesses can send SMS messages using those applications rather than SMS software. Additionally, SMS API integration streamlines communication between companies and clients globally.